VIDEO GUIDE: New Facebook Layout

Facebook has won… they are the talk of the office this morning because of this redesign.  9 out of 10 people are unhappy.  And the new “google+”-like news feed is on fire with comments.

BUT — this is typical of any FB change.  Every single time FB has introduced a change, people threatened to leave, started groups and pages RENOUNCING the changes…

Zuck just laughs… takes it all in… and grows his empire.

So, since were stuck with this hodgepodge of social network giants (see picture below) rolled into facebook… Let’s figure this thing out with the help of Gizmodo:

There was talk on the internets yesterday about FB unleashing the changes on Thursday, so — there may be more changes coming tomorrow… and there is talk of a redesign to the FB app on Android and iPhone… and and iPad app (finally.)

News Ticker

The immediate reaction to the news ticker—my immediate reaction to the news ticker—was that it was redundant. We have a feed already! It works fine! But I suspect that in the long run, Facebook will further differentiate what goes into the two feeds, especially with the addition of subscriptions. It’s Twitterish in the rate at which updates fly in, but the content is still very much Facebookian.

Right now, there’s a lot of overlap between the updates in the news feed and those in the news ticker (especially since it’s morning on the East Coast right now). But going forward, I can envision a lot fewer likes, and comments showing up in the main news feed.

News Feed

Facebook sees the news feed serving as a digest. There will always be recent updates, but probably mostly from people whose profiles you actually visit and only the types of updates you actually care about. Facebook is very gung-ho on the concept of top news, which are posts flagged by some algorithm they’ve developed, and which will keep those updates in your feed for a considerable amount of time. This is what keeps Facebook from devolving into a more populous Twitter.


Seeing a huge ass thumbnail plastered in my feed was a change I didn’t immediately greet with hostility. And now, when you upload or are tagged in multiple photos, it shows up in a stylish, multi-panel design. Good work, Facebook!


Want some (or all) of someone’s updates, but don’t necessarily want the baggage of being FB friends with them? Just subscribe to their feed. People will still see who you are following, so it’s not a work around for your stalking antics. But it’s especially nice for those people who want to share their life and work with a broader audience without getting too personal. What Pages does for companies, Subscriptions will do for individuals.

Friend Lists

There’s been some form of grouping on Facebook for awhile now, but now Friend Lists are much more useful on Facebook. You can easily send updates to one or more groups without sending to all. Think of these like circles in Google+ [SOURCE: GIZMODO]

About JC Heerdt

Research & Development for Illinois Valley Cellular. JC is the research wing of IVC's R&D dept... and loves to bring you wireless news, information and fun videos.

Posted on September 21, 2011, in facebook and tagged . Bookmark the permalink. Leave a comment.

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